VISIT
PDA-logo.jpeg
President*s Design Award Singapore's highest honour for designers and designs across all disciplines
SDW
Singapore Design Week One of Asia's premier design festivals that champions design thought leadership
National Design Centre
Top-banner.jpg
Address 111 Middle Road Singapore 188969
Opening hours Everyday 9am to 9pm

What's new

McKinsey Design with DesignSingapore Council

Business Value of Design programme

Learn how to identify how to use design through McKinsey Design's research to unlock value and improve your organisation through a human-centred approach.

DESIGN FOR BUSINESS

Good design is
good business

More than just a form-giving function, design transforms business and organisations, humanises technology, and innovates system and customer experiences
Changi-T4-resize.jpg
Icon.png
Grow your business in new markets

with design as strategic tool

Icon2.png
Stand out in the market

with innovative products and services

Icon3.png
Deliver people-centred experiences

for your customers and employees

Transform your business now
Changi-T4-resize.jpg
design-eduation.png

DESIGN EDUCATION

Design a
meaningful
career

As design changes the world, we need a design-empowered workforce to apply design-led approaches to solve complex issues across sectors and meet future demands
Icon4.png
Hone your talent

and turn creativity into a successful career in design

Icon5.png
Nurture a design mindset

and skills to do meaningful work across industries

Icon6.png
Secure viable career options

in a competitive innovation-driven economy

Start your design journey

DESIGN IN THE COMMUNITY

Design is
for everyone

Whether it is the appreciation of well-designed objects, or the co-designing of spaces we live, work
and play in, design can elevate our daily life; making our city more liveable and loveable.

the-designer-explains-san-son.jpg

Stories | Designer profile

VIDEO: The Designer Explains: with DP Architects

12 May 2019 · 6 min read

design 101 FAQs

Stories | Article

Design 101: FAQs on using design for your business (Part 1 of 2)

20 May 2020 · 5 min read

OG-noden-cover.jpg

Stories | Designer profile

Designer furniture for every budget (Part 2 of 6)

06 Jan 2020 · 13 min read

Singapore, a UNESCO Creative City of Design

Singapore, a UNESCO Creative City of Design

Singapore has been designated a UNESCO creative City of Design since 2015. This is a recognition of how intertwined design is in our fabric of life, influencing how we live, work and play.
Find out more

Initiatives to support you

Start your design journey with the help of our initiatives

User-Journey-Mapping_SBF-Rise-logo.png

For businesses

Design for Business: User Journey Mapping

This introductory scheme gives SMEs an overview to the practice of improving customer experiences by understanding their customers better.

16 Dec 2020 · 10 min read
Frame-and-Scope-for-Businesses.png

For businesses

Design for Business: Frame and Scope

This scheme supports SMEs to develop sound business solutions, and identify new growth and innovation areas through a user-centred design process.

GDR-Website-Content_Homepage-Banner.gif

For designers and design enterprises

Good Design Research

This initiative helps designers and design firms in Singapore hone unique value proposition in designing for impact through research and experimentation.

SFSA-bg.png

For industry professionals

SkillsFuture Study Award for Design

The design sector is constantly evolving, and designers now play expanded roles in the economy as they are increasingly employed beyond design services.

See all initiatives

"Outside the Box" Docu-series

"Outside the Box" Docu-series

Watch this five-part documentary series and be inspired by how six Singaporeans of varied backgrounds and industries overcame their unique challenges, and eventually grew their businesses and portfolios using design thinking.
Watch now
Subscribe to
our Newsletter