The BOD programme prioritises established design studios and brands that fulfil the following criteria:
a) Have a compelling and differentiated brand philosophy, with aspirations to towards good design, that impacts positively on the environment, culture, society and/or economy.
b) Have strong business fundamentals and can readily scale up to meet international demand.
c) Have a good understanding of the commitment required in entering a new market. We strongly encourage interested design studios and brands to attend or view the video(s) of the market entry webinar for the market(s) which they are keen to expand into.
Download the full BOD programme infokit here for more details on the eligibility and selection criteria, key milestones and the selection process.