Design Conversations 19

Jul 10, 2019

Design Conversations 19


Start Date: 24 Jul 2019
End Date: 24 Jul 2019

Start Time: 09:00 AM
End Time: 03:00 PM


Venue: Marina One Level 3 Auditorium & Foyer, 7 Straits View, S(018936)
Location: Singapore


Design Conversations 2019 is an industry dialogue organised by the DesignSingapore Council. This is an annual platform for stakeholders from design and non-design industries to discuss strategies and opportunities for the design sector moving forward.




  Welcome and Opening by Executive Director, DesignSingapore Council, Mark Wee


  How to Succeed with Design - Design Conversation with Industry Practitioners


  Moderated by: Scott Anthony, Managing Director, Innosight


  • Lillian Shieh, Senior Director, Head of Design APAC, Johnson & Johnson
  • Stuart Smith, Executive Director, Head of Regional Engagement Platforms, United Overseas Bank
  • Dr. Wong Sweet Fun, Chief Transformation Officer and Deputy Chairman, Medical Board Clinical Director, Population Health & Community Transformation


  The role of Design in Singapore’s economy – In conversation with Minister for Trade and Industry Chan Chun Sing


  Launch of Skills Framework for Design


  Lunch and Networking

  • Human Library
  • Interactive Exhibition - Designed for Differentiation, Disruption, Desirability
  • Interactive Game Area – BossUP!!

1:00 pm

  Breakout Sessions (Concurrent)


  Breakout #1: A design-empowered workforce – the key to driving innovation and economic growth

  Moderated by: Praise Mok, Deputy Chief Executive, ROHEI


  • Emily Ong, Deputy Executive Director, DesignSingapore Council
  • Eugene Yang, Sales Director, Palo-IT
  • Dr Gog Soon Joo, Chief Futurist and Chief Skills Officer, SkillsFuture Singapore
  • Jackson Tan, Director, Methodology
  • Katherine Reyes, Managing Director, Foolproof
  • Pang-Eng Peck Hong, Director, School of Design and Environment, Ngee Ann Polytechnic
  • Poon Wen Ang, Director, Aleph-Labs
  • Yong Jieyu, Director, STUCK

  Breakout #2: The true cost of designing for your customer


  • Anna Lim, SouperChef, Executive Director, The Soup Spoon
  • Maish Nichani, Founder and Principal, PebbleRoad
  • Tamsin Greulich-Smith, Chief, Smart Health Leadership Centre, National University of Singapore Institute of Systems Science

  Breakout #3: Designing Desirability

  Moderated by: Connie Chan, Executive Director, Singapore WPP Government & Public Sector Practice


  • Donald Lim, Regional Head (Asia), VMLY&R
  • Edwin Low, Founder, Supermama
  • Larry Peh, Founder and Creative Director, &Larry                           

2:30 pm

  Closing Remarks

Please note that this event is by invite only.


DesignSingapore Council


Name: Design Conversations Team
Email: [email protected]


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