ABOUT THE DESIGNER
Driven by the desire to spark innovations and touch lives, Innosparks took on the engineering challenge of bringing to market the AIR+ Smart Mask which has, to date, reached many Singaporeans, especially the young and vulnerable elderly groups. The team was incubated within global engineering group, ST Engineering – a company hailed by Forbes as one of the world’s most innovative companies and one of Asia’s largest defence and engineering groups. With such antecedents, it’s no surprise that Innosparks has led the field in pioneering innovative engineering solutions that bring positive impact in everyday lives.
Overlaying this profound dedication to altruistic engineering is STUCK’s pursuit of aesthetic purity. In this regard, the President’s Design Award provides the ideal point of reference to which the industry and emerging creatives can aspire, especially when the result is one that so effectively harnesses the engineering and creative strengths as Innosparks and STUCK does with the AIR+ Smart Mask.
In the short space since its launch in March 2015, the AIR+ Smart Mask has been warmly embraced by Singaporeans. With community outreach and roadshows, families have experienced the superior fit and total comfort that the AIR+ Smart Mask brings, with the assurance of certified protection for their loved ones.
During the prolonged haze of September to October 2015, the AIR+ Smart Mask emerged as the preferred choice of protective masks among consumers. It also garnered rave reviews from top family bloggers and even earned a 5/5 rating from ST Digital Life.
“Reaching out to the community with the AIR+ Smart Mask is truly the culmination of one and a half years of product development. We are both an engineering company and a corporate citizen. We apply our expertise to meet the many needs faced by people in Singapore and the world. What we have developed is an example of how innovation, engineering and design can be put at the service of people for good,” says Jerome.
The success of the AIR+ Smart Mask is attributed the strength of the multidisciplinary team to synergise skill sets across different fields, the tenacity to leapfrog past conventional thinking, and the passion to develop a product that can truly impact lives.
Advice to Emerging Designers:
As design continues to push and evolve past traditional boundaries, the point of inspiration does not detract from its origin, and that is creating real solutions for real-world challenges. In this way, engineering and design can come together and effect sustainable social good in our community.