JUROR 2015

Bhanu Inkawat

Executive Creative Director
Greyhound Co. Ltd

(Thailand)

Bhanu is the founder, a shareholder and Executive Creative Director of Greyhound Co., Ltd. and Greyhound Café Co., Ltd. in Thailand.

Since Greyhound Boutique first opened its door and launched the first Men’s Collection in 1980, he was responsible for the overall brand creativity and design, from the collection to shop design to overall graphic collateral of the brand.

The brand later expanded to Women’s line, followed by shoes, bags and accessories including a sister brand called Playhound by Greyhound, a second apparel line offering younger flamboyant clothes with modern, casual and experimental street attitude.

In 1998, Greyhound opened the first Greyhound Cafe, adding another aspect to the brand, turning Greyhound from a fashion label into a cutting edge lifestyle brand in Bangkok.

Today there are 12 stand-alone and shop-in-shop boutique stores plus 10 cafe’s in Bangkok. Both Greyhound boutique and Café now expanded abroad in fashion cities like Hong Kong, Shanghai, Beijing, Tokyo, Singapore.

Throughout these 36 years Bhanu has always been the key force in growing the brand and maintain it’s leadership position.

Before Bhanu joined Greyhound full time in 2003 he played a key role at Leo Burnett Thailand Ltd. Started off as an Art Director in 1978, and climbed his way up to Creative Director and later Executive Director consecutively. In 1998, five years before he left Leo Burnett, Bhanu was appointed as the Chairman of the Board, responsible for the overall policy and direction for the agency.

Bhanu was also the key founder of Bangkok Art Director’s Association and took part in many judging of advertising festivals in both regional and world events, including Cannes Advertising Festival, Cleo, One Show, Asian Advertising Awards. And during his career in fashion, Bhanu has also helped founded Bangkok Fashion Society in 2004 and was elected the first President of BFS .

Bhanu studied at Chulalongkorn Demonstartion School in Bangkok and graduated his degree in graphic design from Harrow College of Technology & Art, London and earned a diploma from the Society of Industrial Art & Design (SIAD) in England.

Apart from working for fashion, food and advertising he also enjoys regular cooking for friends at his home.

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OTHER RECIPIENTS

Hans Tan

DESIGNER OF THE YEAR 2018

Founder, Hans Tan Studio; and Assistant Professor, Division of Industrial Design,
National University of Singapore
Hans Tan Studio

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